Advertising & Creative

25+ min ago   (262+ words) Omnicom Advertising and Snapchat have teamed up to launch 'How to Laugh (and Win) with the Next Generation'. This global study explores how Gen Z and Gen Alpha use humour to build relationships, signal belonging, navigate culture and decide which…...

1+ hour, 35+ min ago   (392+ words) Explore innovative ad campaigns celebrating nostalgia, festive sales, and comfort through creative storytelling by top brands like Bajaj, Flipkart, and Hershey's. It’s unusual to have an ad film refer back to an older commercial Two-wheeler giant Bajaj Auto’s…...

2+ hour, 1+ min ago   (132+ words) Google has alerted advertisers that its invalid traffic filters cannot stop invalid submissions from reaching their advertisers’ contact forms, PPC Land reports. In a Google Ads Help Centre page, the firm explains that its anti-bot systems judge ad clicks after…...

2+ hour, 10+ min ago   (169+ words) Microsoft has filed a patent application for a system that would support free-to-play games at suitable pause points after a period of ad-free access, TechSpot reports. These points would include the end of a boss fight, a completed quest, a…...

5+ hour, 51+ min ago   (528+ words) QUOCIA MASTERING CROSS PLATFORM QUOCIA CAMPAIGNS In the contemporary digital marketing ecosystem, relying on a single channel for lead generation and brand awareness introduces severe platform …...

2+ week, 5+ day ago   (1084+ words) These are the best cards with introductory 0% APR periods you can use to avoid interest and save money today. As high as $200 cash back after spending $2,000 within the first 6 months (welcome offers vary and you may not be eligible for…...

1+ day, 9+ hour ago   (458+ words) Dubai, UAE: PRCA MENA brought back together some 150 communications leaders, practitioners, journalists and rising talent in Dubai yesterday for the PRCA MENA Conference + Next Gen Summit 2026, a full-day programme examining the forces reshaping the region’s PR and communications industry. Under…...

9+ hour, 12+ min ago   (499+ words) Almost everyone has laughed at the supposed clumsiness of modern advertising. You spend three days researching a new espresso maker…Continue reading on Medium » The Retargeting Mirage: Why the Internet Keeps Selling You What You Already Bought Almost everyone has…...

9+ hour, 9+ min ago   (32+ words) Oh wait, there’s still some video between my ads! This is just getting ridiculous. Don’t you feel it too? ​ I was just watching a documentary on …...

4+ day, 14+ hour ago   (566+ words) OpenAI on September 16, 2026, introduced new AI-powered advertising experiences for ChatGPT Ads, including a test of Sponsored Agents, natural-language campaign and creative tools for advertisers, and integrations with HubSpot and Shopify that the company described as its first CRM and ecommerce…...