News
HFSS ban fuels the culture wars via new ASA rulings
23+ hour, 25+ min ago (209+ words) Somebody (or some bot) is policing the ban on less healthy food with an astounding diligence. There was a single complaint to the Advertising Standards Authority against each of four different ads " one each for Iceland, Lidl, On the Beach…...
Charlie Rudd takes on new VP role at the Advertising Association
1+ day, 26+ min ago (276+ words) More About Advertising As if he wasn't busy enough, Publicis Groupe UK's creative CEO Charlie Rudd has taken on an additional role as vice president of the Advertising Association. He will work with AA president Andria Vidler, is CEO of…...
Omnicom scores major post-merger win with $190m IBM global media
5+ day, 12+ hour ago (186+ words) More About Advertising IBM has handed its $190m global media business to Omnicom after a pitch against Publicis and Dentsu. Incumbent WPP Media did not compete. IBM's global creative account, which is still under review, split from WPP's Ogilvy in March…...
Sport wins over the robots in new campaign for Unibet
6+ day, 6+ hour ago (198+ words) Robots, gambling companies and sport are a everywhere, whether we like it or not. Paris agency La Maison Cr'ative Justement brings them all together in a new campaign for Unibet, "Let sport win you over." The idea is that the…...
Marmite hides "love it or hate it" dispute inside recipe ads
1+ week, 8+ hour ago (236+ words) More About Advertising Thanks to its wide availability and the "umami" flavour championed by chefs like Nigella Lawson, Marmite has taken on a new lease of life as a cooking ingredient. Adam&eve/TBWA's new OOH and press campaign for…...
Pay Pal stretches its tentacles with new Leo campaign
2+ week, 2+ day ago (183+ words) On the face of it Pay Pal+ looks a good deal, extra benefits from the online pay service that really got online payments moving. A noisy new campaign starring Will Ferrell from Leo in the US does a pretty good…...
BBH wins Lastminute. com
2+ week, 5+ day ago (162+ words) More About Advertising Lastminute. com was one of those internet pioneers that seems like a museum piece in these less innocent times, so it's timely for BBH to get the job of refreshing it all with a new brand platform....
Omar Oakes: Brittish Broadcasting Corporation " what the BBC is trying to tell you
3+ week, 19+ hour ago (1085+ words) When I first heard this story I thought it wasn't true. The rumours that former Google EMEA boss Matt Brittin (below) would become the actual director-general of the BBC didn't seem credible. Why so shocking? Google's former president for Europe,…...
British Airways ventures into an uncertain world
4+ week, 1+ day ago (121+ words) A new British Airways campaign is usually quite a big deal but this one seems too have slipped under the radar " or maybe directed that way in these troubled times, airlines included. It's another British Original, presumably from Uncommon, depicting…...
David Patton: when the creative shield finally breaks " why network agencies often fail
4+ week, 1+ day ago (441+ words) Creative agencies are not machines designed to produce predictable output through rigid management systems, reporting frameworks and layers of corporate oversight. They are ecosystems built on fragile combinations of talent, trust, curiosity and creative ambition that allow ideas to emerge…...